Shannon Overby moved to
Bryan-College Station from Georgetown to attend Texas A&M in 1988.
She graduated with a Bachelor of Science degree in Recreation Parks &
Tourism Sciences in 1991. After graduating, she worked in hotel
management and international advertising before launching her CVB career in
Bryan College Station.
Shannon spent 23 years at the
Bryan-College Station Convention & Visitors Bureau in a variety of
positions before taking the Director’s job at the Conroe CVB in October of
Shannon received her Texas
Destination Marketing Certification (TDMC) in 1998 and her Certified Meeting
Professional (CMP) designation in 2000 and completed her Certified Destination
Marketing Executive (CDME) certification in 2015.
Shannon stays very busy both
professionally as well as personally. She dedicates her time to the
tourism industry that she loves through board and committee service on both
state and national tourism associations. She continues to help the next
generation of tourism professionals by offering internships, teaching seminars
around the state and speaking regularly to tourism classes at Texas A&M
University and other area colleges.
When not working – Shannon’s
love for travel and adventure keep her on the road (in the air, on a boat, or
aboard a train), recent excersions have taken her to London, Belgium, France,
Italy, Switzerland, Mexico, Canada, Puerto Rico, and coming up in 2018 –
Israel. Shannon and her husband Don stay busy with their two sons
–Zachary (26) and Wesley (17) and Daughter-in-law, Erica.